MillerCoors returns to Super Bowl ads with Redd's Apple Ale: With the smack of an apple to the face, MillerCoors LLC will launch itself back into the Super Bowl advertising arena in February with a pair of spots promoting the national launch of its Redd's Apple Ale. MillerCoors will buy local airtime in the ...
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Friday, December 21, 2012
Wednesday, December 19, 2012
BridgePort Brewing to Release
BridgePort Brewing to Release:
BridgePort Brewing Company, Oregon’s oldest craft brewery, is excited to announce its new spring seasonal beer, Smooth Ryed. The brew gets its name from a warm malt background with a hint of spicy rye character. Smooth Ryed is a full-bodied hoppy ale that uses caramel and chocolate malts combined with 10 percent malted rye. In addition, the single hop varietal that BridgePort is using in the hopjack, Centennials, will lend a citrus aroma and clean, floral notes.
“This recipe creates a smooth, solid base for a big load of hop aroma from Oregon Centennial hops. We source the malts from Great Western Malting just across the river in Vancouver and the hops from good friends at two local farms about 35 miles south of Portland,” commented brewmaster, Jeff Edgerton. “We use only Centennials in the hopjack so that the consumer will get the wonderful full flavor and aroma that only those hops have.”
Smooth Ryed will be available in all states where BridgePort is distributed starting in late December and early January.
BridgePort’s Smooth Ryed Stats:BU’s:55 ABV:6.3 Color:Mid-range Amber OG:4.8
Ingredients:NW Pale malt, rye malt, Crystal 30-37, Crystal 70-80, chocolate malt, UK Kent Golding pellets, Centennial whole leaf hops.
Description:Smooth Ryed has an appetizing mid-range amber color with an aroma that is derived from a pound per barrel of whole Centennial hops in the hopjack, kettled by UK Kent Golding pellets. Smooth Ryed is brewed with a variety of malts, including a spicy rye and chocolate malt.
BridgePort Brewing Company, Oregon’s oldest craft brewery, is excited to announce its new spring seasonal beer, Smooth Ryed. The brew gets its name from a warm malt background with a hint of spicy rye character. Smooth Ryed is a full-bodied hoppy ale that uses caramel and chocolate malts combined with 10 percent malted rye. In addition, the single hop varietal that BridgePort is using in the hopjack, Centennials, will lend a citrus aroma and clean, floral notes.
“This recipe creates a smooth, solid base for a big load of hop aroma from Oregon Centennial hops. We source the malts from Great Western Malting just across the river in Vancouver and the hops from good friends at two local farms about 35 miles south of Portland,” commented brewmaster, Jeff Edgerton. “We use only Centennials in the hopjack so that the consumer will get the wonderful full flavor and aroma that only those hops have.”
Smooth Ryed will be available in all states where BridgePort is distributed starting in late December and early January.
BridgePort’s Smooth Ryed Stats:BU’s:55 ABV:6.3 Color:Mid-range Amber OG:4.8
Ingredients:NW Pale malt, rye malt, Crystal 30-37, Crystal 70-80, chocolate malt, UK Kent Golding pellets, Centennial whole leaf hops.
Description:Smooth Ryed has an appetizing mid-range amber color with an aroma that is derived from a pound per barrel of whole Centennial hops in the hopjack, kettled by UK Kent Golding pellets. Smooth Ryed is brewed with a variety of malts, including a spicy rye and chocolate malt.
U.S. has more breweries than ever: 2751
U.S. has more breweries than ever: 2751: From a low of 69 breweries in 1978, the United States has reached a new high water mark: 2751 breweries, more than any other country...Oregon added 19 breweries in 2012, bringing our total to 149...
Thursday, December 13, 2012
A Trio of New Hopworks Bottle Releases
A Trio of New Hopworks Bottle Releases:
Hopworks Urban Brewery has a trio of new bottles on sale at its brewpubs, and two of them will be hitting stores shortly. One is a GABF medal winner and limited to only about 6 cases, and the other the 3rd release in the breweries premium wax dipped Abbey-style line of beers.
CLICK HERE to read the rest of this post!
Hopworks Urban Brewery has a trio of new bottles on sale at its brewpubs, and two of them will be hitting stores shortly. One is a GABF medal winner and limited to only about 6 cases, and the other the 3rd release in the breweries premium wax dipped Abbey-style line of beers.
CLICK HERE to read the rest of this post!
Wednesday, December 12, 2012
An Interview with Lagunitas Founder Tony Magee
An Interview with Lagunitas Founder Tony Magee:
Lagunitas Brewing in Petaluma, CA is easily one of the fastest growing breweries in the country. Lagunitas' brand is built on classic west coast-style IPAs and non-conformist--some might say alternative and hippie--attitude. The brewery is known for once being shutdown due to pot smoking and renaming one of its beer from "Kronic" to "Censored" after the TTB's objection to the original moniker. Founder Tony Magee is one of the most down-to-earth personalities in craft beer--he's just as likely to bust out his guitar and sing a country-western tune at a meet-the-brewer event as he is to promote his own brand. The most prominent brewery owner on twitter, though he follows no one, the stream of consciousness-like output has been the cause of recent controversy, from questioning bigger brewers taking government subsidies to directly questioning Sierra Nevada and New Belgium's motivations. Not to be outdone by Sierra Nevada and New Belgium Brewing's announcements about opening east coast brewing expansions, Magee announced Lagunitas' own expansion via twitter in a typically alternative method. Lagunitas Brewing expects to sell more than 240,000 barrels this year, and by the end of 2013 another 240,000 barrels just from the company's new Chicago facility.
CLICK HERE to read the rest of this post!
Lagunitas Brewing in Petaluma, CA is easily one of the fastest growing breweries in the country. Lagunitas' brand is built on classic west coast-style IPAs and non-conformist--some might say alternative and hippie--attitude. The brewery is known for once being shutdown due to pot smoking and renaming one of its beer from "Kronic" to "Censored" after the TTB's objection to the original moniker. Founder Tony Magee is one of the most down-to-earth personalities in craft beer--he's just as likely to bust out his guitar and sing a country-western tune at a meet-the-brewer event as he is to promote his own brand. The most prominent brewery owner on twitter, though he follows no one, the stream of consciousness-like output has been the cause of recent controversy, from questioning bigger brewers taking government subsidies to directly questioning Sierra Nevada and New Belgium's motivations. Not to be outdone by Sierra Nevada and New Belgium Brewing's announcements about opening east coast brewing expansions, Magee announced Lagunitas' own expansion via twitter in a typically alternative method. Lagunitas Brewing expects to sell more than 240,000 barrels this year, and by the end of 2013 another 240,000 barrels just from the company's new Chicago facility.
CLICK HERE to read the rest of this post!
Deschutes to collaborate with four other breweries from the Class of '88
Deschutes to collaborate with four other breweries from the Class of '88: Deschutes Brewery will be 25 years old in 2013 and to celebrate 25 years of brewing, they're brewing some more... a series of special collaborative beers with four other breweries for the limited Class of ’88 series beers:
Monday, December 3, 2012
Cheers to Holiday Beers: an appreciation, a short primer and some future events
Cheers to Holiday Beers: an appreciation, a short primer and some future events: This is the cover story I wrote for today's A&E section in The Oregonian...an appreciation of the Holiday Ale Festival and the holiday beer season, a short primer, some beers to try and some upcoming events...
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